Terra

Terra

Terra

May.2024

May.2024

May.2024

Read Article

Read Article

Read Article

AI Generated

Inspired by the world of agave tequila, we created a men's grooming brand called Terra.

Enjoy!



With its earthy and invigorating scent, Terra captures the essence of adventure and exploration. The top notes of fresh citrus and herbal agave evoke the crispness of a sunrise over the desert landscape, while the middle notes of spicy pepper, aged leather and aromatic woods add depth and complexity to it's rugged olfactive character.


As we crafted the brand identity, we envisioned "Leather Jacques", a rugged adventurer of French descent, as the face of Terra. His daring escapades and resourceful nature embody the spirit of the brand, making him the perfect embodiment of Terra's ethos.



Here's a plot line for our story about Leather Jacques:

  1. Introduction to Leather Jacques: We meet Leather Jacques, a rugged adventurer of French descent known for his bravery and resourcefulness. He's on a vintage plane that crashes due to turbulence.

  2. Miraculous Survival: Leather Jacques miraculously survives the crash, finding himself in the Australian outback. He wakes on a white sand dune confused but determined to explore his new surroundings.

  3. Discovery of the Mice Civilization: While exploring, Leather Jacques encounters a civilization of desert mice living in an underground cavern. He learns about their prophecy and the threat of the green rattlesnake.

  4. The Prophecy Unfolds: The mice recognize Leather Jacques as the prophesied savior who will help them defeat the green rattlesnake. They share their knowledge of the salt lakes and the importance of Terra Aftershave in their plan.

  5. Journey to Confront the Green Rattlesnake: Leather Jacques embarks on a journey across the Australian outback, facing various challenges along the way. Armed with Terra Aftershave and his wits, he prepares to confront the green rattlesnake.

  6. Final Showdown: Leather Jacques confronts the green rattlesnake in its lair, using his unique strategy of smelling better than any man ever has to outwit the serpent. After a thrilling battle, he emerges victorious, saving the mice and fulfilling the prophecy.

  7. Resolution: With the green rattlesnake defeated, peace is restored to the desert mice civilization. Leather Jacques bids farewell to his newfound friends and continues his adventures, ready to face whatever challenges come his way.


'Sometimes in a world of difficulties, all a man can do is make sure he smells the best he can'




SHARE ARTICLE

ARTICLES